Tag: Reiki

  • When Spirituality Becomes a Commodity II – The Business of Meaning and Loneliness

    When Spirituality Becomes a Commodity II – The Business of Meaning and Loneliness

    Spirituality has become a growing trend, especially on social media. Terms like “WitchTok,” “Reiki,” or “tarot reading” are widely searched and have collectively reached tens of billions of views. On platforms like TikTok, Instagram, and YouTube, spiritual content is more popular than ever. The hashtag #witchtok alone has surpassed over 30 billion views on TikTok,…