
Few spiritual topics have gained as much traction in recent years as working with “ancestral trauma.” On social media, the claim is that you’re carrying your grandmother’s unresolved pain in your cells, that your chronic stress is really “your great-grandparents’ trauma,” and that with the right ritual you can “heal the ancestral line” — for…
The market for spiritual wellness products is growing fast. Crystals in every imaginable shape, app-based meditation tools with subscription models, incense kits, moon phase calendars, “energetically charged” jewelry, entire monthly subscription boxes delivering a new ritual to your door. What unites these products at first glance is their promise: you belong. To a movement, a…
“Everything happens for a reason.” “Just send them love.” “Forgive and let go, and peace will come.” Phrases like these sound soothing at first — until you notice you’re using them to avoid a conflict you actually need to face. Or until someone says them to you, right as you’re trying to set a boundary.…
Spirituality has become a growing trend, especially on social media. Terms like “WitchTok,” “Reiki,” or “tarot reading” are widely searched and have collectively reached tens of billions of views. On platforms like TikTok, Instagram, and YouTube, spiritual content is more popular than ever. The hashtag #witchtok alone has surpassed over 30 billion views on TikTok,…
In recent years, spirituality has become more visible than ever.It’s everywhere — on social media, in stores, in wellness retreats, in lifestyle brands, and in perfectly curated morning rituals. And some of this is truly beautiful.It shows how deeply people long for meaning, healing, inner peace, and connection. But there is also a strange feeling…